Taylor Made Yoga Design was undertaken for Susie Taylor. Susie is a yoga instructor based in Chippendale Sydney. Susie recently started her own studio in Chippendale and required a brand identity, flyers and updates to her existing website.

Initially, Susie made the website with help from a friend using Squarespace. The existing website was left incomplete. The website needed a reskin and images added post photo editing.

 TMY Logo, Flyer, Photography

Susie while in the process of reskinning her website required an identity in the form of a logo. She had an idea of what she wanted and required some direction and execution.

We initially created a brief from which I would work. This was to form the letters TMY in abstracted yoga positions and arrange them. This was then to be further used to make a flyer for the surrounding area.

We set a photo shoot for me to grab the images of the positions which gave me the opportunity to shoot images required for the flyer.

Using Adobe suite the abstractions and subsequent logo was created followed by the flyer.

Susie has continued to run her studio successfully.


Taylor Made Yoga Design